02954nam 2200649Ia 450 991078187470332120230126202543.00-262-29798-11-283-30288-897866133028850-262-29886-4(CKB)2550000000056762(EBL)3339297(SSID)ssj0000537788(PQKBManifestationID)11344976(PQKBTitleCode)TC0000537788(PQKBWorkID)10556816(PQKB)11169634(MiAaPQ)EBC3339297(Au-PeEL)EBL3339297(CaPaEBR)ebr10502100(CaONFJC)MIL330288(OCoLC)756501434(EXLCZ)99255000000005676220110203d2011 uy 0engur|n|---|||||txtccrI'll have what she's having[electronic resource] mapping social behavior /Alex Bentley, Mark Earls, and Michael J. O'Brien ; foreword by John MaedaCambridge, MA MIT Pressc20111 online resource (160 p.)Simplicity: design, technology, business, lifeDescription based upon print version of record.0-262-01615-X Includes bibliographical references and index.Cover ; CONTENTS; FOREWORD; PREFACE: IN KATZ'S DELI; 1 OUT OF THE TREES; PLAYBOY AND THE PLEISTOCENE; THE FOREST FOR THE TREES: THE SOCIAL SIDE OF THINGS; ORGANIZING OUR THINKING AS TREES; 2 RULES OF THE GAME; 3 COPYING BRAIN, SOCIAL MIND; MORE REALLY IS DIFFERENT; WHY COPY?; THE SOCIAL BRAIN: ORGANIZED IN TREES; THE SOCIAL MIND AND COLLECTIVE MEMORY; 4 SOCIAL LEARNING, EN MASSE; MODELS OF SOCIAL DIFFUSION; ANYONE FOR "LESS NUANCED"?; WHY "COLD FUSION" IS DIFFERENT; THE IDEA AND THE VIRUS; HEARD THAT NAME BEFORE?; TRADITIONS; 5 CASCADES; UNINTENDED CASCADES; "IMPACT" CASCADESNOT SOLID GROUNDTHINGS GET COMPLEX; WHEN POWER LAWS CASCADED; AVALANCHES AND WILDFIRES; CASCADES IN HIGHLY CONNECTED NETWORKS; TREES, AGAIN; LEARNING FROM CASCADES; 6 WHEN IN DOUBT, COPY; EXTENDING THE GAME; LONG TAILS; COPYCATS; HOW ARE PEOPLE COPYING?; 7 MAPPING COLLECTIVE BEHAVIOR; A MAP WITH FOUR REGIONS; THE AGE OF "WHAT SHE'S HAVING"; BACK IN THE DELI; BIBLIOGRAPHY; INDEXSimplicity (Cambridge, Mass.)Social learningSocial interactionSocial psychologySocial learning.Social interaction.Social psychology.303.3/2Bentley R. Alexander1970-1492414Earls Mark438141O'Brien Michael J(Michael John),1950-181861MiAaPQMiAaPQMiAaPQBOOK9910781874703321I'll have what she's having3714926UNINA