02862nam 2200625 a 450 991078174710332120230725051228.01-283-29437-097866132943711-4081-6328-4(CKB)2550000000048804(EBL)773619(OCoLC)754582397(SSID)ssj0000638151(PQKBManifestationID)12311425(PQKBTitleCode)TC0000638151(PQKBWorkID)10707340(PQKB)11111180(MiAaPQ)EBC773619(Au-PeEL)EBL773619(CaPaEBR)ebr10511463(CaONFJC)MIL108848(EXLCZ)99255000000004880420111213d2011 uy 0engur|n|---|||||txtccrMaking an impact online-- on a shoestring[electronic resource] creating a website that really works without breaking the bank /Antóin Ó. Lachtnáin[Rev. ed.].London Bloomsbury20111 online resource (248 p.)Business on a shoestringIncludes index."First published in Great Britain in 2007 by A&C Black Publishers Ltd."--T.p. verso.1-4081-3990-1 Contents; Introduction; 1. Creating an effective Internet strategy; 2. The basics: sort out a domain name, an e-mail account, a website, and get selling; 3. Marketing your website; 4. Building the 'back end' of your Internet business; 5. Make your business more efficient with the Internet; 6. Strategies for a small business on the Internet; Conclusion: It's time for small businesses to think big; IndexThe Business on a Shoestring series helps small business owners grow their business imaginatively, effectively and without spending a fortune. Aimed at entrepreneurs with plenty of vision and commitment but not a lot of cash, each book is packed with ideas that really work, real-life examples, step-by-step advice and sources of further information. Having an online presence is essential for most businesses these days. Don't think that a small budget means that you can't compete with larger organisations: if your site is well laid out and your content compelling, you can!. This revised edition Business on a shoestring.Web site developmentWeb sitesDesignWeb site development.Web sitesDesign.658.8658.8/72658.872Lachtnáin Antóin Ó1553683MiAaPQMiAaPQMiAaPQBOOK9910781747103321Making an impact online-- on a shoestring3814377UNINA