01726nam 2200529Ia 450 991078012560332120221207000409.0(CKB)111086906337536(CtWfDGI)bkb00001299(SSID)ssj0000284155(PQKBManifestationID)12062144(PQKBTitleCode)TC0000284155(PQKBWorkID)10261077(PQKB)10603386(OCoLC)52967449(MiAaPQ)EBC3051621(EXLCZ)9911108690633753620010523d2002 uy 0engurzn||||||txtccrA Short course in international marketing blunders[electronic resource] mistakes made by companies that should have known better /Michael WhiteNovato, CA World Trade Press2002x, 182 pThe Short course in international trade seriesThe short course in international trade seriesTitle from title screen.1-885073-60-7 Includes bibliographical references.Short course in international trade series.Export marketingInternational business enterprisesManagementBusiness failuresExport marketing.International business enterprisesManagement.Business failures.658.8/48White Michael1951-28398MiAaPQMiAaPQMiAaPQBOOK9910780125603321A Short course in international marketing blunders3686394UNINA