01982nam 2200529 a 450 991077854590332120161219111630.01-78268-925-71-4522-0664-31-4129-7607-3(CKB)1000000000810474(OCoLC)647893637(CaPaEBR)ebrary10372827(SSID)ssj0000487195(PQKBManifestationID)12231867(PQKBTitleCode)TC0000487195(PQKBWorkID)10442571(PQKB)11102223(MiAaPQ)EBC1995562(OCoLC)1007858989(StDuBDS)EDZ0000019137(EXLCZ)99100000000081047420110106d2004 fy 0engur|||||||||||txtccrThe SAGE handbook of media studies[electronic resource] /editor-in-chief, John D. H. Downing ; associate editors, Denis McQuail, Philip Schlesinger, Ellen WartellaThousand Oaks, Calif. ;London SAGEc20041 online resource (ix, 629 p.)Bibliographic Level Mode of Issuance: Monograph0-7619-2169-9 Includes bibliographical references and indexes.Prolegomena -- Audiences, users and effects -- Economy and power -- Specific areas of media research.Offers a comprehensive overview of the field of media studies at the start of the 21st century. This text examines five distinct areas including basic approaches, methods of media research perspectives on media in society, the media mosaic, & the audience.Media studiesMass mediaMass media.302.23Downing John(John Derek Hall)143637StDuBDSStDuBDSBOOK9910778545903321The SAGE handbook of media studies3838063UNINA