04575oam 2200829 450 991073489610332120240205220203.03-031-31933-810.1007/978-3-031-31933-4(MiAaPQ)EBC30606105(Au-PeEL)EBL30606105(DE-He213)978-3-031-31933-4(PPN)272263508(EXLCZ)992719592800004120230623d2023 uy 0engurcz#---auuuutxtrdacontentcrdamediacrrdacarrierBusiness opportunities and risks in China strategies and recommendations from a European perspective /Tracy Dathe, Volker Müller, Marc Helmold1st ed. 2023.Cham, Switzerlanad :Springer,20231 online resource (238 pages)Management for Professionals,2192-810XPrint version: Dathe, Tracy Business Opportunities and Risks in China Cham : Springer International Publishing AG,c2023 9783031319327 Includes bibliographical references.1 Introduction -- 2 General information -- 3 The Enormous Pace of Infrastructural Development -- 4 Internationalisation of China -- 5 Energy Supply -- 6 Market Opportunities -- 7 Economic Hubs -- 8 Labour Market and Education -- 9 Understanding the Chinese Culture -- 10 General Business Environment -- 11 Positioning in a Complex Market -- 12 Marketing Strategy in China -- 13 Managing Global Supply Chain -- 14 Service Industry in China -- 15 Sustainability Management -- 16 Risks Management -- 17 Institutional Supports for Commercial Activities -- 18 Outlook.The rise of China poses a significant challenge to the existing, Western-dominated world economic order. The effectiveness of the Regional Comprehensive Economic Partnership (RCEP) is contingent on a smooth transition of the world’s economic center toward the Asia-Pacific Region. For Western investors, the vast market opportunities can be tempting. However, the lack of experience and knowledge of international management in China – a country with radically different business rules and cultural background – poses a substantial risk. This book provides comprehensive insights into the fast-changing business world in China. Based on the authors’ theoretical knowledge and invaluable years of practical experience, it discusses the various options for doing business in China, with current examples that demonstrate how European SMEs can successfully position themselves between multinational companies and local competitors. It also highlights new opportunities arising from China’s international involvement (New Silk Road, RCEP) and addresses risk management for European SMEs operating in China. Moreover, it sheds light on how to form relationships of mutual trust between Chinese policymakers and their advisors/cooperation partners from abroad. Readers with an interest in doing business in China will find this book particularly valuable.Management for Professionals,2192-810X.Investments, ForeignChinaInternational business enterprisesChinaManagementChinaStrategic planningChinaIndustrial organizationMarketingSmall businessEmerging Markets and GlobalizationBusiness Strategy and LeadershipAsian BusinessOrganizationMarketingSmall BusinessChinaEconomic conditionsChinaEconomic policyInvestments, ForeignInternational business enterprisesManagementStrategic planningIndustrial organization.Marketing.Small business.Emerging Markets and Globalization.Business Strategy and Leadership.Asian Business.Organization.Marketing.Small Business.332.6730951Dathe Tracy1213540Müller Volker61409Helmold Marc854108MiAaPQMiAaPQMiAaPQGW5XEYDXEBLCPBOOK9910734896103321Business Opportunities and Risks in China3403830UNINA