01452nas 2200457- 450 991067934050332120230411213018.0(OCoLC)67618183(CKB)110978984569309(CONSER)--2023241989(EXLCZ)9911097898456930920060425c1998uuuu --- -engurun|||||||||txtrdacontentcrdamediacrrdacarrierMarket leader the journal of the Marketing SocietyHenley-on-Thames :NTC1 online resource1463-0877 MarketingManagementPeriodicalsBrand name productsManagementPeriodicalsMarketingGestionPériodiquesProduits de marqueGestionPériodiquesBrand name productsManagementfast(OCoLC)fst00837891MarketingManagementfast(OCoLC)fst01010209Periodicals.fastPeriodicals.lcgftMarketingManagementBrand name productsManagementMarketingGestionProduits de marqueGestionBrand name productsManagement.MarketingManagement.658.802Marketing Society,JOURNAL9910679340503321Market leader2424914UNINA