04366nam 2200481 450 991063392730332120230416055517.0981-19-7195-1(MiAaPQ)EBC7150603(Au-PeEL)EBL7150603(CKB)25510411100041(OCoLC)1352968209(EXLCZ)992551041110004120230416d2023 uy 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierBranding Bangladesh from 'bottomless pit' to a 'middle income' country /A. Imtiaz Hussain, Jessica Tartila SumaSingapore :Palgrave Macmillan,[2023]©20231 online resource (167 pages)Palgrave pivotPrint version: Hussain, Imtiaz A. Branding Bangladesh Singapore : Palgrave Macmillan US,c2023 9789811971945 Includes bibliographical references and index.Intro -- Acknowledgments -- Contents -- List of Tables -- 1 Branding Bangladesh: Fixing a Fifty-Year Frame -- Introduction: Images, Development, &amp -- Puzzles -- Branding: Theoretical Contours -- Empirical Context: Ground-level Stocktaking -- Principles as Brands? -- Nationalism -- Socialism -- Secularity -- Democracy -- Socioeconomic Changes -- Ready-made Garments (RMGs) -- International Migrants -- Internal Migrants -- From Finding Freedom to Cultivating Socioeconomic Resources -- From a 'Bottomless Pit' Toward 'Middle Income': Socioeconomic Catalysts? -- From 'Bottomless Pit' to 'Middle-Income' Identity -- Education -- Women Empowerment -- Securing Society -- Four Branding Considerations -- Fitting Flesh into Framework -- Organization -- Notes -- 2 Evolution of the 'Bangladesh Brand': Pre-1971 Blues -- Introduction -- National Identity Search &amp -- Genocide -- Language Movement Frame -- Interim Settings -- National Crisis Amplifying Liberation War -- The Six-Point Movement -- Framing the Mass Upsurge -- Storm &amp -- Election as Frames -- Operation Searchlight -- National Media Crisis -- 'Genocide' in the International Media -- Massacre of Scholars &amp -- Across Academic Heartland -- Dragged-in India -- Crisis &amp -- its International Significance -- Conclusions -- Notes -- 3 Post-liberation Identity Framing -- Introduction -- Winning Freedom -- 'Nourishment in the Sweetness of Independence'10: Joi Bangla -- Amartya Sen's Bashonti Bala Euphemy Against Demi-God and Evil Alternatives -- Amartya Sen's Entitlement Theory -- Act of God -- The Demi-God -- Internal Evil -- Food Basket -- Bangabandhu's Assassination and International Conspiracy -- International Mystery -- Islamization of Bangladesh: A New Brand -- Indemnity Act Clashing with Democratic Identity Aspirations: Symbolizing Nur Hussain and Shahbagh -- The Dragon Seed: Indemnity Act.Shahbagh Movement and Identity Predicament -- 'Ekushey': A Guiding Philosophy Against Oppression, Injustice and Denial -- Securing Rohingya -- Concluding Comments -- Notes -- Bibliography -- 4 Microfinance &amp -- Social Safety Net Programs: Cracking the Developmental Riddle -- Introduction -- Organization -- Alternatives to Microfinance? -- Cultural Economy -- Variables Contributing to Microcredit Success: -- Microfinance Shaping Middle-income Realities -- Social Safety Net Programs (SSNPs) as Middle-income Cushions -- Conclusions -- Notes -- Bibliography -- 5 Funneling Frames Amid Developmental Imperatives: How 'Primrose' the Pathway Home? -- Introduction -- Branding Bangladesh -- What Brand Bangladesh? -- Freelancer's Viewpoint -- Theoretical Views -- Microfinance -- Banks -- Notes -- 6 Conclusions: Branding Bangladesh &amp -- Cluttered Forthcoming Canvases -- Litmus-testing Reputation -- Different Drumbeats -- Index.Palgrave pivot.Communication in politicsBangladeshEconomic conditionsBangladeshPolitics and governmentCommunication in politics.320.014Hussain Imtiaz A.1271273Suma Jessica TartilaMiAaPQMiAaPQMiAaPQBOOK9910633927303321Branding Bangladesh2994668UNINA