01065nam0 2200325 450 991059249940332120230921111422.020220926d2022----km y0itay50 baitaengITy 001yyExperiental marketingcomportamento del consumatore, customer experience e le 7e del marketing esperienzialeWided Batatedizione italiana a cura di Gennaro IasevoliMilanoFrancoAngeli2022278 p.ill.24 cmManagementtextbook512001Experiental marketingcustomer behavior, customer experience and the 7Es2914929ConsumatoriComportamento658.834222ita658.84323BatatWIded999592ITUNINAREICATUNIMARCBK9910592499403321AZMK164A3809DECBC658.8342 BAT 110409BFSDECBCBFSExperiental marketing2914929UNINA