04615nam 22007575 450 991055424330332120230630001950.01-84541-823-910.21832/9781845418236(CKB)4100000011868731(DE-B1597)576147(DE-B1597)9781845418236(MiAaPQ)EBC6533692(Au-PeEL)EBL6533692(OCoLC)1226074666(EXLCZ)99410000001186873120210526h20212021 fg engu|||||||||txtrdacontentcrdamediacrrdacarrierGamification for Tourism /ed. by Feifei Xu, Dimitrios Buhalis1st ed.Bristol, UK;Blue Ridge Summit, PA :Channel View Publications,[2021]©20211 online resource (320 pages)Aspects of Tourism1-84541-821-2 1-84541-822-0 Frontmatter --Contents --Figures and Tables --Contributors --1 Introduction: Gamification in Tourism – The Cutting- Edge Trend in Tourism --Part 1: Gamification Theories --2 Gamification, Game Mechanics, Game Thinking and Players’ Profile and Life Cycle --3 Understanding Games and Gamified Experiences: The MAPS-AIM Model --4 Gamification: Practices, Benefits and Challenges --Part 2: Gamification Application and Case Studies --5 Gamification Applications in Hospitality and Airline Industries: A Unified Gamification Model --6 Innovating the Restaurant Industry: The Gamification of Business Models and Customer Experiences --7. Destination Marketing via Gamification: A Case Study of the Austria Adventure Game --8 Gamification and Geocaching for Tourism Destinations: Marketing Madeira, Portugal --9 Advergaming in Tourism: Spanish Cases --10 Pokémon GO: Serious Leisure and Game-Playing Tourists --11 Playfulness and Game Play: Using Geocaching to Engage Young People’s Well-being in a National Park --12 Gamification: Augmented Reality, Virtual Reality Games and Tourism Marketing Applications --13 Conclusion --IndexThis book examines the cutting-edge concept of gamification in tourism. The chapters offer valuable insights and examples of best practice and address key issues of game mechanism and game design principles. This will be useful for students and researchers in tourism marketing, smart tourism and tourism futures, as well as industry practitioners.Aspects of TourismTourism industryResearch methodsComputer modelling and simulationTourism industryResearch methodsComputer modelling and simulation338.4/791Buhalis Dimitriosctbhttps://id.loc.gov/vocabulary/relators/ctbBuhalis Dimitriosedthttp://id.loc.gov/vocabulary/relators/edtCarati Ilonactbhttps://id.loc.gov/vocabulary/relators/ctbCilingir Uk Zuhalctbhttps://id.loc.gov/vocabulary/relators/ctbGarrido-Pintado Pabloctbhttps://id.loc.gov/vocabulary/relators/ctbGultekin Yaşarctbhttps://id.loc.gov/vocabulary/relators/ctbJoppe Marionctbhttps://id.loc.gov/vocabulary/relators/ctbLi Shaojinctbhttps://id.loc.gov/vocabulary/relators/ctbMacBride-Stewart Saractbhttps://id.loc.gov/vocabulary/relators/ctbMichopoulou Elenictbhttps://id.loc.gov/vocabulary/relators/ctbNilsson Elinctbhttps://id.loc.gov/vocabulary/relators/ctbParapanos Demosctbhttps://id.loc.gov/vocabulary/relators/ctbParsons Clarectbhttps://id.loc.gov/vocabulary/relators/ctbPinto Machado Luizctbhttps://id.loc.gov/vocabulary/relators/ctbShen Yectbhttps://id.loc.gov/vocabulary/relators/ctbSigala Mariannactbhttps://id.loc.gov/vocabulary/relators/ctbWilliams Russell B.ctbhttps://id.loc.gov/vocabulary/relators/ctbXu Feifeictbhttps://id.loc.gov/vocabulary/relators/ctbXu Feifeiedthttp://id.loc.gov/vocabulary/relators/edtÇeltek Evrimctbhttps://id.loc.gov/vocabulary/relators/ctbDE-B1597DE-B1597BOOK9910554243303321Gamification for Tourism2820149UNINA