01541nam 2200457 450 991048437640332120220223151839.03-658-33057-0(CKB)4100000011902505(MiAaPQ)EBC6566968(Au-PeEL)EBL6566968(OCoLC)1249474424(PPN)255291485(EXLCZ)99410000001190250520211119d2021 uy 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierConnecting brand identity and consumer-based brand equity for tourism destinations a structural model of leisure visitors' destination brand associations /Julian Michael HodsonWiesbaden, Germany :Springer Gabler,[2021]©20211 online resource (376 pages)Entrepreneurial Management und Standortentwicklung3-658-33056-2 Includes bibliographical references.Entrepreneurial Management und Standortentwicklung.TourismMarketingBranding (Marketing)TourismMarketing.Branding (Marketing)910.688Hodson Julian Michael853027MiAaPQMiAaPQMiAaPQBOOK9910484376403321Connecting Brand Identity and Consumer-Based Brand Equity for Tourism Destinations1904845UNINA