02772nam 22006615 450 991048376180332120251113194832.03-030-65085-510.1007/978-3-030-65085-8(CKB)4100000011781490(MiAaPQ)EBC6512631(Au-PeEL)EBL6512631(OCoLC)1245665308(PPN)254722873(DE-He213)978-3-030-65085-8(EXLCZ)99410000001178149020210301d2021 u| 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierEurasian Business Perspectives Proceedings of the 29th Eurasia Business and Economics Society Conference /edited by Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir, Sofia Vale1st ed. 2021.Cham :Springer International Publishing :Imprint: Springer,2021.1 online resource (xvii, 360 pages) illustrationsEurasian Studies in Business and Economics,2364-5075 ;16/23-030-65084-7 Includes bibliographical references.This book gathers selected theoretical and empirical papers from the 29th Eurasia Business and Economics Society (EBES) Conference, held in Lisbon, Portugal. Covering diverse areas of business and management in various geographic regions, it highlights the latest research on human resources, management and marketing, among other topics. It also includes related studies that address marketing and management-relevant aspects such as the impact of supervisor support on employee performance through work engagement, the standardization of global logistics business operations, elements to support long-term B2B communication, and omni-channel strategies in the Marketing 4.0 paradigm.Eurasian Studies in Business and Economics,2364-5075 ;16/2Personnel managementBusinessManagement scienceMarketingManagementHuman Resource ManagementBusiness and ManagementMarketingManagementPersonnel management.Business.Management science.Marketing.Management.Human Resource Management.Business and Management.Marketing.Management.658.3Bilgin Mehmet HuseyinMiAaPQMiAaPQMiAaPQBOOK9910483761803321Eurasian business perspectives1896381UNINA