04971nam 2200661 450 991048084120332120210828005750.00-271-06838-80-271-07227-X10.1515/9780271072272(CKB)3710000000459612(SSID)ssj0001532245(PQKBManifestationID)12580928(PQKBTitleCode)TC0001532245(PQKBWorkID)11472836(PQKB)11257719(MiAaPQ)EBC6224636(DE-B1597)584345(DE-B1597)9780271072272(EXLCZ)99371000000045961220200929d2012 uy 0engurcnu||||||||txtccrHow books came to America the rise of the American book trade /John HruschkaUniversity Park, Pennsylvania :The Pennsylvania State University Press,2012.1 online resource (xvii, 226 pages)The Penn State series in the history of the bookBibliographic Level Mode of Issuance: Monograph0-271-05081-0 Includes bibliographical references and index.Front matter --Contents --Preface --Acknowledgments --Abbreviations --1 Creating New Worlds --2 Inventing America in the English Book Trade --3 Creating Book Trades in English America --4 Creating German Books in the New World --5 Re-creating the London Book Trade in the United States --6 Revolutions in American Book Production Technology --7 Transplanting the German Book Trade to the United States --8 The Evolution of the American Book Business --9 Becoming a German Bookseller in the United States --10 Creating a German Bookstore in Philadelphia --11 The Evolution of an American Publisher --12 Creating an Independent American Publisher --13 Imposing Order on the American Book Trade --14 Creating the Office of Publishers’ Weekly --15 Celebrating the Book Trade in the New World --16 The End of the Beginning --17 Inventing the Future American Book Trade --Notes --IndexAnyone who pays attention to the popular press knows that the new media will soon make books obsolete. But predicting the imminent demise of the book is nothing new. At the beginning of the twentieth century, for example, some critics predicted that the electro-mechanical phonograph would soon make books obsolete. Still, despite the challenges of a century and a half of new media, books remain popular, with Americans purchasing more than eight million books each day. In How Books Came to America, John Hruschka traces the development of the American book trade from the moment of European contact with the Americas, through the growth of regional book trades in the early English colonial cities, to the more or less unified national book trade that emerged after the American Civil War and flourished in the twentieth century. He examines the variety of technological, historical, cultural, political, and personal forces that shaped the American book trade, paying particular attention to the contributions of the German bookseller Frederick Leypoldt and his journal, Publishers Weekly. Unlike many studies of the book business, How Books Came to America is more concerned with business than it is with books. Its focus is on how books are manufactured and sold, rather than how they are written and read. It is, nevertheless, the story of the people who created and influenced the book business in the colonies and the United States. Famous names in the American book trade—Benjamin Franklin, Robert Hoe, the Harpers, Henry Holt, and Melvil Dewey—are joined by more obscure names like Joseph Glover, Conrad Beissel, and the aforementioned Frederick Leypoldt. Together, they made the American book trade the unique commercial institution it is today.Penn State series in the history of the book.Book industries and tradeUnited StatesHistoryPublishers and publishingUnited StatesHistoryBooksellers and booksellingUnited StatesHistoryGerman imprintsUnited StatesHistoryBook industries and tradeGreat BritainHistoryBook industries and tradeGermanyHistoryElectronic books.Book industries and tradeHistory.Publishers and publishingHistory.Booksellers and booksellingHistory.German imprintsHistory.Book industries and tradeHistory.Book industries and tradeHistory.381/.450020973Hruschka John1956-1052286MiAaPQMiAaPQMiAaPQBOOK9910480841203321How books came to America2483430UNINA