02845nam 2200613 a 450 991048063760332120170816120010.01-4522-1293-71-4522-7488-6(CKB)2670000000339072(EBL)1159814(OCoLC)833765162(SSID)ssj0000787466(PQKBManifestationID)12389100(PQKBTitleCode)TC0000787466(PQKBWorkID)10813830(PQKB)10864850(MiAaPQ)EBC1159814(OCoLC)860160381(StDuBDS)EDZ0000104905(EXLCZ)99267000000033907220121017d2009 fy| 0engur|n|---|||||txtccrQuantitative research in communication[electronic resource] /Mike Allen, Scott Titsworth, Stephen K. HuntLos Angeles, [Calif.] SAGEc20091 online resource (257 p.)Description based upon print version of record.1-4129-5695-1 1-322-41300-2 1-4129-5696-X Includes bibliographical references and index.Cover; Contents; Preface; Chapter 1 - Introduction to Quantitative Research; Chapter 2 - Using Statistics in Quantitative Research; Chapter 3 - Independent Samples or Student's t Test; Chapter 4 - ONEWAY Analysis of Variance; Chapter 5 - Factorial ANOVA; Chapter 6 - Analysis of Covariance; Chapter 7 - Multivariate ANOVA; Chapter 8 - Chi-Square Statistic; Chapter 9 - Simple Bivariate Correlation; Chapter 10 - Multiple Regression; Chapter 11 - Factor Analysis; Chapter 12 - Advanced Modeling Techniques; Chapter 13 - Meta-Analysis; Appendix A: Critical Values for the t StatisticAppendix B: Critical Values for the Chi-Square StatisticAppendix C: Critical Values for the F Statistic; Appendix D: Critical Values for the r Statistic; Index; About the AuthorsThis textbook is designed to be economical and is focused on core topics in quantitative communication research ranging from basic statistical procedures (such as frequency distributions) to more advanced procedures (such as multiple regression).CommunicationData processingCommunicationStatistical methodsElectronic books.CommunicationData processing.CommunicationStatistical methods.302.2072/7302.20727Allen Mike1959-948262Titsworth Scott1049013Hunt Stephen K1049014StDuBDSStDuBDSBOOK9910480637603321Quantitative research in communication2477701UNINA