02984nam 2200385 450 991047678880332120230514151829.0(CKB)5470000000566639(NjHacI)995470000000566639(EXLCZ)99547000000056663920230514d2018 uy 0engur|||||||||||txtrdacontentcrdamediacrrdacarrierThe online advertising tax as the foundation of a public service internet a CAMRI extended policy report /Christian FuchsLondon :University of Westminster Press,2018.1 online resource (98 pages) illustrationsCAMRI policy briefs1-911534-96-3 Includes bibliographical references.Introduction : Public service Internet platforms and the online advertising tax -- The rise of online advertising -- The Google and Facebook online advertising duopoly -- Google and Facebook's tax avoidance strategies -- The tax avoidance inquiry in the British House of Commons -- Example policy measures for countering online corporations' tax avoidance : voluntary, corporate self-regulation, the 'Google tax' (diverted profits tax), and the digital permanent establishment -- A method for taxing online advertising and digital value -- Towards a public service Internet : funding, infrastructure and formats -- Conclusions and discussion."Online advertising will soon form the largest share of global advertisement revenues. Google and Facebook netted profits of US $29 billion in 2016. While these two giants control more than 66% of all online advertising revenues complex legal company structures have minimised their tax liabilities. This extended policy report considers where they should be taxed and where the value of their activities is actually created. It argues that tax paid by those platforms should be levied in the country where platform users are located when they click on or view an advertisement. Furthermore, the report examines the practical steps needed to ensure transparent accounting of taxed transactions in order to avoid long term negative effects for media and democracy. Considering counter-arguments the author makes the case for an online advertising tax alongside a public service Internet strategy that could support other viable platforms and counter the dangers of duopoly or oligopoly and the high risks of financial bubbles in a world where advertising is the Internet's dominant business model."CAMRI policy briefs.Internet marketingTaxationInternet marketingTaxation.336.278Fuchs Christian1976-894073NjHacINjHaclBOOK9910476788803321The online advertising tax as the foundation of a public service internet3363569UNINA02418oam 2200481 450 991078142690332120170523091620.0988-220-898-3988-220-921-1(OCoLC)814551540(MiFhGG)GVRLA07R(EXLCZ)99255000000007318520121023d2011 uy 0engurun|---uuuuatxtccrHistory without borders /Geoffrey C. Gunn[Rev ed.].Hong Kong Hong Kong University Press ;London Eurospan [distributor]2011Hong Kong :Hong Kong University Press,2011.1 online resource (416 pages)Gale eBooksDescription based upon print version of record.988-8083-34-1 Includes bibliographical references and index.Contents; Tables and Figures; Preface; Acknowledgments; Plates 1-20; Introduction; 1. Southeast Asia Between India and China; 2. Rise and Fall of the Southeast Asian "Charter" Kingdoms; 3. Islamic Courts and Maritime Trading Ports; 4. The Tribute Trade System and Chinese Diasporas; 5. Commerce, Currencies, and Commodities; 6. The Iberian Maritime Networks; 7. Hegemonic Sequence: Enter the Dutch and English Trading Companies; 8. Nihon-Machi: Japanese Diasporic Communities of Southeast Asia; 9. The Intra-Asian Bullion Trade Economy Networks10. East-Southeast Asia in the Global Ceramic Trade Networks11. Knowledge Transfers: A Regional Technology Complex?; Conclusion; References; Further Reading; IndexAstride the historical maritime silk routes linking India to China, as this book develops, East-Southeast Asia can also be viewed as a global region-in-the-making over a long-time. This book situates itself within a new genre of writing on zones between nations, especially prior to the emergence of the modern nation-state.EconomicsSoutheast AsiaSoutheast AsiaCommerceHistorySoutheast AsiaEconomic conditionsSoutheast AsiaHistoryEconomics382095Gunn Geoffrey C918559MiFhGGMiFhGGBOOK9910781426903321History without borders3779443UNINA