01418nam 2200433 450 99104675795033211-78714-891-21-78635-121-8(CKB)4100000002255042(MiAaPQ)EBC5152793(EXLCZ)99410000000225504220180131h20182018 uy 0engurcnu||||||||rdacontentrdamediardacarrierImproving the marriage of modeling and theory for accurate forecasts of outcomes /edited by Arch G. WoodsideFirst edition.Bingley, England :Emerald Publishing Limited,2018.©20181 online resource (244 pages) illustrationsAdvances in Business Marketing and Purchasing ;Volume 251-78754-630-6 1-78635-122-6 Includes bibliographical references and index.Advances in business marketing & purchasing ;Volume 25.MarketingManagementElectronic books.MarketingManagement.658.8Woodside Arch G.MiAaPQMiAaPQMiAaPQBOOK9910467579503321Improving the marriage of modeling and theory for accurate forecasts of outcomes1995963UNINA