02133nam 2200517 450 991046639820332120200520144314.01-5015-0593-91-5015-0602-110.1515/9781501506024(CKB)4100000003666363(MiAaPQ)EBC5156261(DE-B1597)479485(OCoLC)1032693227(DE-B1597)9781501506024(Au-PeEL)EBL5156261(CaPaEBR)ebr11565773(OCoLC)1038478688(EXLCZ)99410000000366636320180612d2018 uy 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierDemand and supply integration the key to world-class demand forecasting /Mark A. MoonSecond edition.Boston ;Berlin :DEG Press,[2018]©20181 online resource (252 pages)1-5015-1515-2 Frontmatter -- About De/G PRESS -- Acknowledgments -- Contents -- Preface to the Second Edition -- Chapter 1. The Case for Business Integration -- Chapter 2. Demand/Supply Integration -- Chapter 3. World-Class Demand/Supply Integration -- Chapter 4. Forecasting as a Management Process -- Chapter 5. Quantitative Forecasting Techniques -- Chapter 6. Qualitative Forecasting -- Chapter 7. Incorporating Market Intelligence into the Forecast -- Chapter 8. Performance Measurement -- Chapter 9. World-Class Demand Forecasting -- Chapter 10. Bringing It Back to Demand/Supply Integration: Managing the Demand Review -- IndexEconomic forecastingSupply and demandForecastingElectronic books.Economic forecasting.Supply and demandForecasting.330.0112Moon Mark A.1038514MiAaPQMiAaPQMiAaPQBOOK9910466398203321Demand and supply integration2460141UNINA