04222nam 2200625 450 991046632220332120190702114626.0(CKB)3710000000595660(EBL)4412790(SSID)ssj0001614387(PQKBManifestationID)16198221(PQKBTitleCode)TC0001614387(PQKBWorkID)14822297(PQKB)11752877(MiAaPQ)EBC4412790(DLC) 2015042780(EXLCZ)99371000000059566020151027h20162016 uy| 0engur|n|---|||||txtccrMetaphor and communication a descriptive and prescriptive analysis /edited by Elisabetta Gola, Francesca Ervas, University of CagliariAmsterdam ;Philadelphia :John Benjamins Publishing Company,[2016]©20161 online resource (297 p.)Metaphor in Language, Cognition, and Communication,2210-4836 ;5Description based upon print version of record.90-272-0209-5 90-272-6758-8 Includes bibliographical references and index.Metaphors we live twice: A communicative approach beyond the conceptual view?; 1. Introduction; 2. The cognitive and linguistic dimension of metaphor; 2.1 Corpus data; 2.2 Speakers' behaviour; 3. The communicative dimension of metaphor; 3.1 Persuasion in politics; 3.2 Persuasion in media and advertising; 3.3 Instruction and entertainment in education and arts; 4. Conclusions; Acknowledgements; References; Part I. The cognitive and linguistic dimension of metaphor; Metaphor and simile: Categorizing and comparing categorization and comparison; 1. Introduction2. The Comparison/Categorization debate3. Ellipsis-based mischaracterization of Comparison theory; 4. Towards an alternative battlefield; 4.1 Target/Source contribution disparity; 4.2 Target/Source mediator-preservation degree; 4.3 Mediator carefulness; 5. An example of the application of the dimensions; 6. Conclusion; Acknowledgments; References; Taste synaesthesias: Linguistic features and neurophysiological bases; 1. Introduction; 1.1 Linguistic synaesthesia; 1.2 Taste: A few words for a complex experience; 2. A corpus-based analysis of taste synaesthesias; 2.1 The corpus; 2.2 Results3. Metaphors of taste3.1 The semantics of taste: A paradox?; 3.2 Grounded taste metaphors; 3.3 Conclusion; Acknowledgements; References; Selling and buying, killing and wounding: (Un)conventional metaphors from two different sema; 1. Introduction; 2. The corpus study: Identifying more and less conventional metaphors; 2.1 Theoretical considerations: Conventionality and frequency; 2.2 Method and results; 3. Metaphorical commercial events; 4. The field of bodily harm; 5. Linking low-level creativity and high-level conventionality: The notion of intersubjectivity; 6. Conclusion; AcknowledgementReferencesMetaphors, bilingual mental lexicon and distributional models; 1. Introduction; 2. Procedure; 3. Analysis; 4. Discussion; 5. General discussion and conclusions; References; Author's address; Appendix A; Appendix B; Towards a model of metaphorical understanding; 1. Introduction; 2. Metaphorical understanding; 3. On propositional understanding; 4. On imagistic understanding; 5. On the sensorimotor aspects of imagery; 6. Modelling imagistic component in metaphor understanding; 7. Communicating with metaphors: Believing game and doubting game8. Towards a unified model of understandingMetaphor in language, cognition, and communication ;v. 5.MetaphorCommunicationDiscourse analysisElectronic books.Metaphor.Communication.Discourse analysis.808/.032Gola ElisabettaErvas FrancescaMiAaPQMiAaPQMiAaPQBOOK9910466322203321Metaphor and communication2073334UNINA