02526nam 2200673 450 991046504650332120200520144314.03-11-081325-410.1515/9783110813258(CKB)3710000000078022(SSID)ssj0001083612(PQKBManifestationID)11596447(PQKBTitleCode)TC0001083612(PQKBWorkID)11018031(PQKB)11573642(MiAaPQ)EBC3045235(DE-B1597)41356(OCoLC)865508454(OCoLC)979755490(DE-B1597)9783110813258(Au-PeEL)EBL3045235(CaPaEBR)ebr10820055(CaONFJC)MIL558809(OCoLC)922948582(EXLCZ)99371000000007802219960605d1996 uy| 0engurcnu||||||||txtccrThe rhetoric of moral protest public campaigns, celebrity endorsement, and political mobilization /Christian LahusenReprint 2013Berlin ;New York :W. de Gruyter,1996.1 online resource (444 pages) illustrations, musicde Gruyter Studies in Organization ;76De Gruyter studies in organization ;76Bibliographic Level Mode of Issuance: Monograph3-11-015093-X Includes bibliographical references (pages [395]-425).part I. Towards a theory of political mobilization -- part II. Investing in popular music : the opportunities for campaigning -- part III. Designing and composing protest simulacra : the campaign events and artifacts -- part IV. Understanding and explaining mobilization : campaign strategies and organized collective action -- part V. The globalization of collective action : international campaigns in context.Popular musicPolitical aspectsMusicSocial aspectsAdvertising campaignsSocial movementsElectronic books.Popular musicPolitical aspects.MusicSocial aspects.Advertising campaigns.Social movements.306.4/84Lahusen Christian850154MiAaPQMiAaPQMiAaPQBOOK9910465046503321The rhetoric of moral protest2489992UNINA