02886nam 2200625 450 991046483510332120200520144314.00-7391-8518-7(CKB)3710000000128654(EBL)1711455(SSID)ssj0001225468(PQKBManifestationID)12504543(PQKBTitleCode)TC0001225468(PQKBWorkID)11269675(PQKB)11745399(MiAaPQ)EBC1711455(Au-PeEL)EBL1711455(CaPaEBR)ebr10882812(CaONFJC)MIL618761(OCoLC)881429785(EXLCZ)99371000000012865420140627h20142014 uy 0engur|n|---|||||txtccrStudies of communication in the 2012 presidential campaign /edited by Robert E. Denton, JrLanham, Maryland ;Plymouth, England :Lexington Books,2014.©20141 online resource (255 p.)Lexington Studies in Political CommunicationIncludes index.0-7391-8517-9 Contents; Acknowledgments; Preface; 1 The Early Presidential Campaign of 2012 and the Grand Old Party "Wannabes"; 2 Mitt Romney and the 2012 Republican Nomination; 3 "Persona" in the 2012 Presidential Campaign; 4 The Rhetoric of a Campaigning First Lady; 5 First Ladies and Presidential Advising; 6 Political Propheteering; 7 Informed and Undecided; 8 The Honeymoon Is Over!; 9 Music as Rhetoric; 10 Candidates Use of Social Network Sites to Control Their Campaign Message; 11 This One Is Not Like the Others; Index; About the ContributorsThis diverse and unique collection of essays examines the role of communication in various aspects of the 2012 presidential campaign. Topics include the early campaign and Romney's nomination battle, candidate image, the rhetoric and campaigning of Michelle Obama and Ann Romney, issues of race, persuasive appeals to voters, the use of music and social media, and Obama's second inaugural address.Lexington studies in political communication.Presidentsx ElectionUnited States2012Political campaignsUnited StatesCommunication in politicsUnited StatesMass mediaPolitical aspectsUnited StatesElectronic books.Presidentsx ElectionPolitical campaignsCommunication in politicsMass mediaPolitical aspects324.973/0932Denton Robert E.Jr.,MiAaPQMiAaPQMiAaPQBOOK9910464835103321Studies of communication in the 2012 presidential campaign2242977UNINA