04328nam 22009375 450 991045998040332120210113120351.01-283-27750-697866132775030-520-94824-610.1525/9780520948242(CKB)2670000000069768(EBL)646814(OCoLC)701704300(SSID)ssj0000471857(PQKBManifestationID)11307829(PQKBTitleCode)TC0000471857(PQKBWorkID)10433301(PQKB)11418380(DE-B1597)520730(OCoLC)704277688(DE-B1597)9780520948242(MiAaPQ)EBC646814(EXLCZ)99267000000006976820200424h20112011 fg engur|n|---|||||txtccrOprah The Gospel of an Icon /Kathryn LoftonBerkeley, CA : University of California Press, [2011]©20111 online resource (304 p.)Description based upon print version of record.0-520-25927-0 Frontmatter -- Contents -- Acknowledgments -- Introduction -- Chapter 1. Practicing Purchase: The Prosperity Gospel of a Spiritual Capitalism -- Chapter 2. Celebrity Spirit: The Incorporation of Your Best Life -- Chapter 3. Diverting Conversions: The Makeover as Social Rite -- Chapter 4. Preacher Queen: The Race and Gender of America's Confessor -- Chapter 5. Reading Religiously: The Reformations of Oprah's Book Club -- Chapter 6. Missionary Gift: The Globalization of Inspiration -- Conclusion -- Epilogue: Political Spirituality, or the Oprahfication of Obama -- Notes -- Index"Today on Oprah," intoned the TV announcer, and all over America viewers tuned in to learn, empathize, and celebrate. In this book, Kathryn Lofton investigates the Oprah phenomenon and finds in Winfrey's empire-Harpo Productions, O Magazine, and her new television network-an uncanny reflection of religion in modern society. Lofton shows that when Oprah liked, needed, or believed something, she offered her audience nothing less than spiritual revolution, reinforced by practices that fuse consumer behavior, celebrity ambition, and religious idiom. In short, Oprah Winfrey is a media messiah for a secular age. Lofton's unique approach also situates the Oprah enterprise culturally, illuminating how Winfrey reflects and continues historical patterns of American religions.CelebritiesCelebritiesOprah Winfrey showPopular culture - Religious aspectsPopular culture -- Religious aspectsReligion and culture - United StatesReligion and culture -- United StatesUnited States - ReligionUnited States -- ReligionWinfrey, Oprah - InfluenceWinfrey, Oprah -- InfluenceReligion and cultureReligious aspectsUnited StatesPopular cultureCelebritiesReligionHILCCPhilosophy & ReligionHILCCNorth & South American ReligionsHILCCElectronic books.Celebrities.Celebrities.Oprah Winfrey show.Popular culture - Religious aspects.Popular culture -- Religious aspects.Religion and culture - United States.Religion and culture -- United States.United States - Religion.United States -- Religion.Winfrey, Oprah - Influence.Winfrey, Oprah -- Influence.Religion and cultureReligious aspectsPopular cultureCelebritiesReligionPhilosophy & ReligionNorth & South American Religions306.60973/090511Lofton Kathryn, authttp://id.loc.gov/vocabulary/relators/aut610676DE-B1597DE-B1597BOOK9910459980403321Oprah1115425UNINA