02427nam 2200529 a 450 991045893650332120200520144314.03-8366-2426-5(CKB)2670000000053456(EBL)595221(OCoLC)679422992(SSID)ssj0000658053(PQKBManifestationID)12208403(PQKBTitleCode)TC0000658053(PQKBWorkID)10680959(PQKB)10413326(MiAaPQ)EBC595221(Au-PeEL)EBL595221(CaPaEBR)ebr10487362(EXLCZ)99267000000005345620110822d2009 uy 0engur|n|---|||||txtccrPorter's (1980) generic strategies, performance and risk[electronic resource] an empirical investigation with German data /Jan EldringHamburg Diplomica Verlag20091 online resource (78 p.)Title from cover.3-8366-7426-2 Includes bibliographical references.Porter ́s (1980) Generic Strategies, Performance and Risk; TABLE OF CONTENTS; LIST OF TABLES; LIST OF FIGURES; 1. Introduction; 2. Theory and Hypotheses; 3. Data and Method; 4. Analysis and Results; 5. Discussion, Implications and Limitations; 6. Conclusion; 7. References; MIP; Curriculum VitaePorter's (1980) book Competitive Strategy has received a great deal of attention in the strategic management literature. Here Porter claims that competitive strategy is the search for a favorable competitive position in the industry, which can erode or improve, depending on a firm's choice of strategy. He derived a conceptual typology of three generic strategies that has already become a classic among scholars. They are cost leadership, differentiation and focus strategies. Just recently Michael Raynor (2007) challenged Porter's widely accepted typology, by including another dimension in the dBusiness planningElectronic books.Business planning.658.8/04658.804Eldring Jan962803MiAaPQMiAaPQMiAaPQBOOK9910458936503321Porter's (1980) generic strategies, performance and risk2183093UNINA