02669nam 2200589 a 450 991045331400332120200520144314.01-281-34589-X97866113458910-19-155638-69780199269433 (hbk.)9780199269440 (pbk.)(CKB)1000000000554389(EBL)422905(OCoLC)476260347(SSID)ssj0000236009(PQKBManifestationID)11215566(PQKBTitleCode)TC0000236009(PQKBWorkID)10165276(PQKB)10222249(MiAaPQ)EBC422905(Au-PeEL)EBL422905(CaPaEBR)ebr10233729(CaONFJC)MIL134589(EXLCZ)99100000000055438920060322d2005 fy 0engur|n|---|||||txtccrRenewing Unilever[electronic resource] transformation and tradition /Geoffrey JonesOxford ;New York Oxford University Press20051 online resource (490 p.)Description based upon print version of record.0-19-926944-0 0-19-926943-2 Includes bibliographical references (p. 416-423) and index.Contents; List of Plates; List of Illustrations; List of Figures; List of Tables; Introduction; Part I: Strategy and Performance; Part II: Dynamics and Routines; Epilogue; Appendix 1 The Special Committee and its Successors; Appendix 2 Unilever and its Major International Competitors; Notes; Bibliography; IndexUnilever is one of the world's largest suppliers of fast moving consumer goods in foods, home and personal care. It operates in over 100 countries. Its scope and scale make it a unique global corporation. Yet the story of Unilever is not simply a tale of corporate evolution: Unilever is a corporation that has a big impact on the lives of people round the world. Indeed, a Unilever brand can be found in one in every two households worldwide. Geoffrey Jones, a leading business historian from the Harvard Business School, takes us inside this corporation, which, from its origins in Britain and the International business enterprisesManagementElectronic books.International business enterprisesManagement.338.8809Jones Geoffrey1952-116151MiAaPQMiAaPQMiAaPQBOOK9910453314003321Renewing Unilever1988721UNINA