02752nam 2200601Ia 450 991045095500332120200520144314.01-281-07884-097866110788431-84663-551-9(CKB)1000000000414138(EBL)320600(OCoLC)182575665(SSID)ssj0000671986(PQKBManifestationID)11396409(PQKBTitleCode)TC0000671986(PQKBWorkID)10625621(PQKB)10610018(MiAaPQ)EBC320600(Au-PeEL)EBL320600(CaPaEBR)ebr10196437(OCoLC)935265229(EXLCZ)99100000000041413820000815d2007 uy 0engur|n|---|||||txtccrThe food we eat[electronic resource] a range of perspectives /guest editors: Claudio Vignali and Alexandra J. KenyonBradford, England Emerald Group Publishingc20071 online resource (80 p.)British Food Journal ;109, no. 8Description based upon print version of record.1-84663-550-0 Cover; CONTENTS; Editorial advisory board; Guest editorial; Marketing and corporate social responsibility within food stores; Exploring rhetoric: alcohol and Absolut Vodka advertisements; Evolution and limitations of primary mathematical models in predictive microbiology; Service quality and training: a pilot study; In search of greener pastures; Changes in family dynamics predict purchase and consumptionThe articles in this e-book represent a variety of types covering topics related to the food we eat. The assortment of papers present perspectives ranging from Corporate Social Responsibility demonstrated by the UK's top ten food retailers, to mathematical models in predictive microbiology, and exploring the rhetoric used in alcohol advertising. The e-book also contains articles on service training in UK coffee shops, the marketing perspective of the Almarai Dairy Food Company, and how changes in family dynamics predict food buying and consumption.British Food Journal - Issue 8, Volume 109Food adulteration and inspectionQuality controlElectronic books.Food adulteration and inspection.Quality control.381/.41Vignali Claudio982070Kenyon Alexandra J982071MiAaPQMiAaPQMiAaPQBOOK9910450955003321The food we eat2241343UNINA