05620nam 22006974a 450 991044993580332120200520144314.01-281-07824-797866110782490-08-050054-4(CKB)1000000000023912(EBL)316905(OCoLC)476108760(SSID)ssj0000116192(PQKBManifestationID)11140896(PQKBTitleCode)TC0000116192(PQKBWorkID)10027049(PQKB)10255521(MiAaPQ)EBC316905(CaSebORM)9781558609167(Au-PeEL)EBL316905(CaPaEBR)ebr10206776(EXLCZ)99100000000002391220030319d2003 uy 0engur|n|---|||||txtccrBusiness intelligence[electronic resource] the savvy manager's guide, getting onboard with emerging IT /David Loshin ; [foreword by Ronald J. Powell]1st editionAmsterdam ;Boston Morgan Kaufmann Publishersc20031 online resource (292 p.)The savvy manager's guidesDescription based upon print version of record.1-55860-916-4 Includes bibliographical references and index.Front Cover; Business Intelligence; Copyright Page; Contents; Foreword; Preface; Chapter 1. Business Intelligence and Information Exploitation; Why Business Intelligence?; The Information Asset; Exploiting Information; Business Intelligence and Program Success; What Is Business Intelligence?; Actionable Knowledge; Selected Readings; Chapter 2. The Value of Business Intelligence; The Information Asset and Data Valuation; Actionable Knowledge-Return on Investment; Business Intelligence Applications; The Intelligence Dashboard; Business Intelligence Adds Value; Chapter 3. Planning for SuccessInitiating a ProgramBusiness/Information Technology Partnership; Business Intelligence Success Factors; Team Building; Strategic versus Tactical Planning; Summary; Chapter 4. The Business Intelligence Environment; The Business Case; The Business Intelligence Process; System Infrastructure; Information Access, Delivery, and Analysis; Services; Management Issues; Seek to Learn More; Chapter 5. Business Models and Information Flow; The Business Case; Information Processing and Information Flow; The Information Flow Model; Usage in Practice; Modeling Frameworks; Management Issues; Learning MoreChapter 6. Data Warehouses, Online Analytical Processing, and MetadataThe Business Case; Data Models; The Data Warehouse; The Data Mart; Online Analytical Processing; Metadata; Management Issues; Summary; Chapter 7. Business Rules; The Business Case; The Business Rules Approach; What Is a Business Rule?; What Is a Business Rule System?; Sources of Business Rules; Management Issues; To Learn More; Chapter 8. Data Profiling; The Business Case; Data Profiling Activities; Data Model Inference; Attribute Analysis; Relationship Analysis; Management Issues; The Last WordChapter 9. Data Quality and Information ComplianceThe Business Case; More Than Just Names and Addresses; Types of Errors; Data Cleansing; Business Rule-Based Information Compliance; Management Issues; To Learn More; Chapter 10. Information Integration; The Business Case; ETL: Extract, Transform, Load; Enterprise Application Integration and Web Services; Record Linkage and Consolidation; Management Issues; To Learn More; Chapter 11. The Value of Parallelism; The Business Case; Parallelism and Granularity; Parallel Processing Systems; Dependence; Parallelism and Business IntelligenceManagement IssuesTo Learn More; Chapter 12. Alternate Information Contexts; The Business Case; Psychographics and Demographics; Geographic Data; Web Behavior Intelligence; Management Issues; To Learn More; Chapter 13. Data Enhancement; The Business Case; Types of Data Enhancement; Incremental Enhancements; Batch Enhancements; Standardization; Example: Address Standardization; Enhancement Methodologies; Management Issues; To Learn More; Chapter 14. Knowledge Discovery and Data Mining; The Business Case; Data Mining and the Data Warehouse; The Virtuous CycleDirected versus Undirected Knowledge DiscoveryBusiness Intelligence describes the basic architectural components of a business intelligence environment, ranging from traditional topics such as business process modeling, data modeling, and more modern topics such as business rule systems, data profiling, information compliance and data quality, data warehousing, and data mining. This book progresses through a logical sequence, starting with data model infrastructure, then data preparation, followed by data analysis, integration, knowledge discovery, and finally the actual use of discovered knowledge. The book contains a quick reference guiSavvy manager's guides.Business intelligenceInformation technologyManagementManagement information systemsElectronic books.Business intelligence.Information technologyManagement.Management information systems.658.4/72Loshin David1963-627545MiAaPQMiAaPQMiAaPQBOOK9910449935803321Business intelligence1213064UNINA