02809nam 22005415 450 991042705820332120250609110749.03-030-51769-110.1007/978-3-030-51769-4(CKB)4100000011406758(MiAaPQ)EBC6322010(DE-He213)978-3-030-51769-4(PPN)250216175(MiAaPQ)EBC6321974(EXLCZ)99410000001140675820200829d2020 u| 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierArt and Business Perspectives on Art-based Management /by Stefania Masè1st ed. 2020.Cham :Springer International Publishing :Imprint: Springer,2020.1 online resourceInternational Series in Advanced Management Studies,2366-88143-030-51768-3 Includes bibliographical references.INTRODUCTION -- PART I: A Definition of Art & Business -- Art & Business -- Systematic Literature Review in the Field of Art & Business -- PART II: A Detailed Analysis of the Main Lines of Research in Art & Business -- Art & Business A Relational Model -- Art & Corporate Social Responsibility -- Art & Communication -- Art & Cross-Cultural Business -- Art & Cross-Cultural Business -- Art & Consumer Perception -- DISCUSSION & CONCLUSION. .Analyzing the relationship between the arts and business, this book offers an in-depth perspective on the increasingly common art-based strategies adopted by enterprises in various industries. Pursuing an exhaustive, systematic, evidence-based and interdisciplinary approach, it explores the limits of potential strategic collaborations between the two fields. In addition, the book provides a structure for this field of inquiry, offering a solid basis for future research and highlighting the benefits of art-based strategies for executives. Each research strand explored in this book is supported by a representative case study.International Series in Advanced Management Studies,2366-8814ManagementArtsManagementhttps://scigraph.springernature.com/ontologies/product-market-codes/515000Artshttps://scigraph.springernature.com/ontologies/product-market-codes/416000Management.Arts.Management.Arts.706Masè Stefaniaauthttp://id.loc.gov/vocabulary/relators/aut952598MiAaPQMiAaPQMiAaPQBOOK9910427058203321Art and Business2153518UNINA