04530nam 22008533 450 991041065190332120251214163852.0978042918838104291883829781466567504146656750310.1201(CKB)2670000000395003(EBL)1335833(SSID)ssj0000876752(PQKBManifestationID)12343074(PQKBTitleCode)TC0000876752(PQKBWorkID)10904574(PQKB)11031605(OCoLC)857059589(MiAaPQ)EBC1335833(MiAaPQ)EBC4009747(OCoLC)858601618(Au-PeEL)EBL4009747(OCoLC)958540042(MiAaPQ)EBC7245298(Au-PeEL)EBL7245298(CaSebORM)9781466567511(OCoLC)862389927(OCoLC)ocn862389927(ODN)ODN0004480173(ScCtBLL)b9cd5b8e-bfce-43b3-a3a7-94325aa5c398(EXLCZ)99267000000039500320231110d2014 uy 0engur|n|---|||||txtccrManaging emotion in design innovation /Amitoj Singh1st edition2013Boca Raton, FL :Taylor & Francis Group,[2014]©20141 online resource (248 p.)Description based upon print version of record.1-4665-6751-1 1-000-21907-0 Includes bibliographical references and index.Front Cover; Contents; List of Figures; List of Tables; Foreword; Author's Preface; Acknowledgements; The Author; Chapter 1 - Introduction; Chapter 2 - Literature-Oriented Research Framework; Chapter 3 - Evolution of Research Methodology; Chapter 4 - The Sociocultural Segmentation of Biking; Chapter 5 - Emotive Quality of Biking Segments; Chapter 6 - Emotion-Centered Research Framework for Design Innovation; References; Back CoverAuthor's Preface: How to Manage Emotions in Design Innovation In today's time frame, emotions are paramount to people, and emotional relationships are becoming more and more desirable. An extension of emotional relationships is the affinity we feel with the products that we consume in this physical world. It has become essential to explore a manner in which emotions play a vital role in the physical world with which we surround ourselves. Our ambitions, desires, and needs are all driven by our emotions. The products in the physical world support and propel these aspirations and can be seen as a reflection of our emotional desires. This has implications in the architecture design, interior design, fashion design, design of home appliances, automobiles, lifestyle products, etc. The physical world can thereby be seen as an extension of emotion-based human aspirations. Styling is an integral part of any product design and development process. During the styling process, a designer imparts emotive qualities to products. With the diminishing technological differences among products, these emotive qualities play an increasingly significant role in enhancing the desirability and sense of ownership towards the product. However, the absence of quantitative tools to evaluate and determine the emotive quality required in product innovation leads to uncertainty in the styling process. The Concept of Emoha This book proposes a new emotion-centered research framework for product styling that can be used for managing emotions in design innovation process--Provided by publisher.Product designIndiaCase studiesMotorcyclistsIndiaPsychologyMotorcyclesDesign and constructionNew productsPsychological aspectsConsumer behaviorEmotionsProduct designMotorcyclistsPsychology.MotorcyclesDesign and construction.New productsPsychological aspects.Consumer behavior.Emotions.658.5/7520954658.57520954BUS101000TEC009070TEC017000bisacshSingh Amitoj999331MiAaPQMiAaPQMiAaPQBOOK9910410651903321Managing emotion in design innovation2292930UNINA