03937nam 22005775 450 991034934290332120200703032151.03-030-19662-310.1007/978-3-030-19662-2(CKB)4100000009046479(MiAaPQ)EBC5855455(DE-He213)978-3-030-19662-2(EXLCZ)99410000000904647920190820d2019 u| 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierManagement Practices in Asia[electronic resource] Case Studies on Market Entry, CSR, and Coaching /edited by Christiane Prange, Ralph Kattenbach1st ed. 2019.Cham :Springer International Publishing :Imprint: Springer,2019.1 online resource (267 pages)3-030-19661-5 Introduction -- Aspiring Global Giants -- Ethnocentrism Revisited -- Corporate Social Responsibility on the Move -- Coaching in Asia -- Conclusion. .Asia is a continent of contradictions and boundaries; it offers exciting business opportunities, but is also characterized by unpredictability and conflict. While flexibility and creativity are in the DNA of many startups in China, major players like Xiaomi and Alibaba have also emerged as global giants, challenging established global competitors. The authors of this book show that these companies are crossing various boundaries – between cultures, mindsets, and perspectives. At the same time, Western companies entering Asian markets face challenges that are very different from those on their home turf. This book addresses the needs of current and future managers doing business in Asia, who need to understand the individual, social and business challenges that can arise from crossing boundaries. The respective case studies provide essential insights on how several Asian companies have made impressive strides towards becoming established players; how the revival of local brands and growing pride in local products has become a major challenge for global competition; how the need to actively practice corporate social responsibility in Asian markets is currently challenging many companies; and how the need for individual and team coaching among the members of management to support a company’s development has grown tremendously, calling for new solutions. .Industrial psychologyInternational business enterprisesAsia—Economic conditionsInternational business enterprises—Cross-cultural studiesSocial responsibility of businessIndustrial and Organizational Psychologyhttps://scigraph.springernature.com/ontologies/product-market-codes/Y20030Asian Businesshttps://scigraph.springernature.com/ontologies/product-market-codes/525020Cross-Cultural Managementhttps://scigraph.springernature.com/ontologies/product-market-codes/525040Corporate Social Responsibilityhttps://scigraph.springernature.com/ontologies/product-market-codes/526010Industrial psychology.International business enterprises.Asia—Economic conditions.International business enterprises—Cross-cultural studies.Social responsibility of business.Industrial and Organizational Psychology.Asian Business.Cross-Cultural Management.Corporate Social Responsibility.658.0095Prange Christianeedthttp://id.loc.gov/vocabulary/relators/edtKattenbach Ralphedthttp://id.loc.gov/vocabulary/relators/edtBOOK9910349342903321Management Practices in Asia2480648UNINA