01977nam 22004573a 450 991034823230332120240424230110.0(OAPEN)1005268(ScCtBLL)517c5b7e-1863-49d0-97a5-69901eb2ca81(oapen)https://directory.doabooks.org/handle/20.500.12854/27364(CKB)4100000009763417(Perlego)2329424(oapen)doab27364(EXLCZ)99410000000976341720211214i20192019 uu enguuuuu---auuuutxtrdacontentcrdamediacrrdacarrierScience Communication Online : Engaging Experts and Publics on the Internet /Ashley MehlenbacherColumbus, OHThe Ohio State University Press2019Columbus :The Ohio State University Press,2019.1 online resource (1 p.)9780814213988 0814213987 Theory and method: genre studies and rhetorical criticism -- Crowdfunding: genres for funding research -- Databases: genres for knowledge production -- Blogging: genres for scientific engagement.As science communication has moved online, a range of important new genres have emerged: crowdfunding proposals, blogs, microblogs, databases, and more. Rhetorics of Science Online takes up these genres to explore how scientists are adapting their communications, how publics are increasingly involved in science, and how boundaries between experts and non-experts continue to erode.Communication studiesbicsscMedia & CommunicationsScienceCommunicationCommunication studies302.23/1015Mehlenbacher Ashley994696ScCtBLLScCtBLLBOOK9910348232303321Science Communication Online2278218UNINA