03091nam 22006135 450 991033778330332120200702135127.03-030-10734-510.1007/978-3-030-10734-5(CKB)4100000007592215(MiAaPQ)EBC5660320(DE-He213)978-3-030-10734-5(PPN)233800433(EXLCZ)99410000000759221520190131d2019 u| 0engurcnu||||||||txtrdacontentcrdamediacrrdacarrierMarket-Value Pricing Definitions, Concepts, and Processes for Market-Value Centric Pricing /by Gabriel Steinhardt1st ed. 2019.Cham :Springer International Publishing :Imprint: Springer,2019.1 online resource (60 pages)SpringerBriefs in Business,2191-54823-030-10733-7 Pricing Fundamentals -- Value Concept -- Pricing Influencers -- MVP Model -- Blackblot Market-Value Pricing™ Model Glossary -- Blackblot Market-Value Pricing™ (MVP) Model. .This book highlights essential concepts, models, and processes that help those responsible for making pricing decisions – whether professionally or privately – to effectively engage in product pricing activities. Novel, straightforward and clearly structured, the Blackblot Market-Value Pricing™ Model (MVP Model), introduced in this book, employs a market-value-centric pricing process that offers step-by-step guidance on the managerial decisions that help determine a product’s price. This intentionally succinct, highly readable, and practical book provides practitioners with the knowledge and tools they need in order to approach pricing activities in an organized and efficient manner. .SpringerBriefs in Business,2191-5482MarketingBusiness enterprises—FinanceManagementIndustrial managementProject managementMarketinghttps://scigraph.springernature.com/ontologies/product-market-codes/513000Business Financehttps://scigraph.springernature.com/ontologies/product-market-codes/512000Innovation/Technology Managementhttps://scigraph.springernature.com/ontologies/product-market-codes/518000Project Managementhttps://scigraph.springernature.com/ontologies/product-market-codes/515020Marketing.Business enterprises—Finance.Management.Industrial management.Project management.Marketing.Business Finance.Innovation/Technology Management.Project Management.658.8658.816Steinhardt Gabrielauthttp://id.loc.gov/vocabulary/relators/aut933320BOOK9910337783303321Market-Value Pricing2159125UNINA