03576nam 22006375 450 991029958780332120200630145738.0981-10-6235-810.1007/978-981-10-6235-3(CKB)4100000000586856(DE-He213)978-981-10-6235-3(MiAaPQ)EBC5061447(PPN)204531845(EXLCZ)99410000000058685620170927d2018 u| 0engurnn|008mamaatxtrdacontentcrdamediacrrdacarrierAesthetics: Quantification and Deconstruction A Case Study in Motorcycles /by Sushil Chandra1st ed. 2018.Singapore :Springer Singapore :Imprint: Springer,2018.1 online resource (XIII, 233 p. 155 illus., 140 illus. in color.) Design Science and Innovation,2509-5986981-10-6234-X Includes bibliographical references at the end of each chapters.This book addresses a perennial challenge for product planners and designers alike: how to objectively specify and quantify the aesthetics of products. It provides automotive product planners with a framework for the grammar of aesthetics and a tool for quantifying the aesthetics of an intended product. Further, it equips styling designers with a tool for connecting engineering and aesthetics. Given the author’s extensive experience in motorcycle design, the motorcycle has been chosen as the frame of reference for automobiles. Specifically in the field of automobile design, where engineering and aesthetics go hand in hand, it also becomes important to clearly and objectively define the relationship between engineering design and aesthetics. Accordingly, this book (1) clearly establishes the objective parameters of aesthetics, (2) puts forward a method for quantifying aesthetics, (3) identifies the engineering design parameters affecting aesthetics, and (4) determines the relationship between parameters of aesthetics and engineering design. As such, it offers a useful guide not only for design professionals, but also for students and researchers of design.Design Science and Innovation,2509-5986Engineering designIndustrial engineeringProduction engineeringAutomobile industry and tradeAestheticsEngineering Designhttps://scigraph.springernature.com/ontologies/product-market-codes/T17020Industrial and Production Engineeringhttps://scigraph.springernature.com/ontologies/product-market-codes/T22008Automotive Industryhttps://scigraph.springernature.com/ontologies/product-market-codes/527080Aestheticshttps://scigraph.springernature.com/ontologies/product-market-codes/E11000Engineering design.Industrial engineering.Production engineering.Automobile industry and trade.Aesthetics.Engineering Design.Industrial and Production Engineering.Automotive Industry.Aesthetics.701.03Chandra Sushilauthttp://id.loc.gov/vocabulary/relators/aut1064420MiAaPQMiAaPQMiAaPQBOOK9910299587803321Aesthetics: Quantification and Deconstruction2537903UNINA