04172nam 22007935 450 991025523010332120200930195052.09781137559111(electronic bk.)1-137-55911-X10.1057/9781137559111(CKB)3710000000636097(SSID)ssj0001648256(PQKBManifestationID)16415996(PQKBTitleCode)TC0001648256(PQKBWorkID)14859473(PQKB)10456018(DE-He213)978-1-137-55911-1(MiAaPQ)EBC4720595(EXLCZ)99371000000063609720160329d2016 u| 0engurnn#008mamaatxtccrThe Transformation of Television Sport New Methods, New Rules /by M. Milne1st ed. 2016.London :Palgrave Macmillan UK :Imprint: Palgrave Macmillan,2016.1 online resource (xiv, 220 p.)Palgrave Global Media Policy and Business,2634-6192Bibliographic Level Mode of Issuance: Monograph1-349-71904-8 1-137-55910-1 Includes bibliographical references (p. 198-205) and index.1. Introduction -- 2. History -- 3. Technology -- 4. Sports broadcasting rights -- 5. Regulation -- 6. Broadcasters and media providers -- 7. Independent sports television production -- 8. Conclusion.The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like. The book provides a missing supply side perspective, including a comparison of the development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new case studies, including the NFL and Premier League, three critical pre-production processes are unpacked. Milne examines the challenges faced by broadcasters and the consequences for independent television sports production companies and the day-to-day work of sports producers and directors. As the value of broadcasting rights continue to soar, the book provides a timely insight to what has happened to television sport and why it matters.Palgrave Global Media Policy and Business,2634-6192Culture—Study and teachingNursingMotion pictures and televisionCommunicationElectrical engineeringSportsRegional and Cultural Studieshttps://scigraph.springernature.com/ontologies/product-market-codes/411000Nursinghttps://scigraph.springernature.com/ontologies/product-market-codes/H41005Screen Studieshttps://scigraph.springernature.com/ontologies/product-market-codes/413000Media Studieshttps://scigraph.springernature.com/ontologies/product-market-codes/412000Communications Engineering, Networkshttps://scigraph.springernature.com/ontologies/product-market-codes/T24035Popular Science in Sportshttps://scigraph.springernature.com/ontologies/product-market-codes/Q38000Culture—Study and teaching.Nursing.Motion pictures and television.Communication.Electrical engineering.Sports.Regional and Cultural Studies.Nursing.Screen Studies.Media Studies.Communications Engineering, Networks.Popular Science in Sports.070.4/4979628.16.28EP-CLASS32.20.04EP-CLASSMilne Mauthttp://id.loc.gov/vocabulary/relators/aut1060542BOOK9910255230103321The Transformation of Television Sport2514092UNINA