03886nam 22008775 450 991025523010332120240718190219.09781137559111(electronic bk.)113755911X10.1057/9781137559111(CKB)3710000000636097(SSID)ssj0001648256(PQKBManifestationID)16415996(PQKBTitleCode)TC0001648256(PQKBWorkID)14859473(PQKB)10456018(DE-He213)978-1-137-55911-1(MiAaPQ)EBC4720595(Perlego)3487043(EXLCZ)99371000000063609720160329d2016 u| 0engurnn#008mamaatxtccrThe Transformation of Television Sport New Methods, New Rules /by M. Milne1st ed. 2016.London :Palgrave Macmillan UK :Imprint: Palgrave Macmillan,2016.1 online resource (xiv, 220 p.)Palgrave Global Media Policy and Business,2634-6206Bibliographic Level Mode of Issuance: Monograph9781349719044 1349719048 9781137559104 1137559101 Includes bibliographical references (p. 198-205) and index.1. Introduction -- 2. History -- 3. Technology -- 4. Sports broadcasting rights -- 5. Regulation -- 6. Broadcasters and media providers -- 7. Independent sports television production -- 8. Conclusion.The Transformation of Television Sport: New Methods, New Rules examines how developments in technology, broadcasting rights and regulation determine what sport we see on television, where we can see it and what the final output looks and sounds like. The book provides a missing supply side perspective, including a comparison of the development of sport and television in the US and the UK. The growth of global corporate sponsorship through to league and federation controlled television coverage is also mapped. Featuring new case studies, including the NFL and Premier League, three critical pre-production processes are unpacked. Milne examines the challenges faced by broadcasters and the consequences for independent television sports production companies and the day-to-day work of sports producers and directors. As the value of broadcasting rights continue to soar, the book provides a timely insight to what has happened to television sport and why it matters.Palgrave Global Media Policy and Business,2634-6206EthnologyCultureNursingMotion picturesTelevision broadcastingCommunicationTelecommunicationSports sciencesRegional Cultural StudiesNursingFilm and Television StudiesMedia and CommunicationCommunications Engineering, NetworksSport ScienceEthnology.Culture.Nursing.Motion pictures.Television broadcasting.Communication.Telecommunication.Sports sciences.Regional Cultural Studies.Nursing.Film and Television Studies.Media and Communication.Communications Engineering, Networks.Sport Science.070.4/4979628.16.28EP-CLASS32.20.04EP-CLASSMilne Mauthttp://id.loc.gov/vocabulary/relators/aut1060542BOOK9910255230103321The Transformation of Television Sport2514092UNINA