04248nam 22006975 450 991025492440332120200630132051.03-319-54048-310.1007/978-3-319-54048-1(CKB)3710000001127324(DE-He213)978-3-319-54048-1(MiAaPQ)EBC4833902(PPN)222235063(EXLCZ)99371000000112732420170330d2017 u| 0engurnn|008mamaatxtrdacontentcrdamediacrrdacarrierThe Application of Fuzzy Logic for Managerial Decision Making Processes Latest Research and Case Studies /edited by Andreas Meier, Edy Portmann, Kilian Stoffel, Luis Terán1st ed. 2017.Cham :Springer International Publishing :Imprint: Springer,2017.1 online resource (XII, 103 p. 35 illus.) Fuzzy Management Methods,2196-4130Includes index.3-319-54047-5 Logical Analogies Between Intuitionistic Fuzzy Sets and Rough Sets -- Enhanced Knowledge Management by Synchronizing Mind Maps and Fuzzy Cognitive Maps -- Constraints and Wishes in Quantified Queries Merged by Asymmetric Conjunction -- Statistical Measures Obtained Using the Signed Distance Method and Others -- An Intuitionistic Fuzzy Service Model - Use Case for Swiss Health Platform -- A Modied Fuzzy TOPSIS Method Aggregating 8.921 Partial Rankings For Companies' Attractiveness -- A Fuzzy-Based Approach to Estimate Management Processes Risks.This book addresses the latest research and applications of fuzzy management methods for business decisions. It showcases a broad set of applications and discusses topics such as measures for the quality of analytics outcomes in big data environments; how fuzzy management methods support the inclusion of human thinking and human behavior in decision making processes; how to generate better results with fuzzy management methods in cases of imprecise information; new personalization concepts enabled by fuzzy logic for the offering of customized products and services especially in the electronic market; and lastly the application of fuzzy analysis for executives using natural rather than computer language. The combination of research papers and case studies makes it a valuable resource both for researchers and practitioners in the digital economy.Fuzzy Management Methods,2196-4130Management information systemsE-businessElectronic commerceE-commerceData miningComputer simulationBusiness Information Systemshttps://scigraph.springernature.com/ontologies/product-market-codes/522030e-Business/e-Commercehttps://scigraph.springernature.com/ontologies/product-market-codes/522060e-Commerce/e-businesshttps://scigraph.springernature.com/ontologies/product-market-codes/I26000Data Mining and Knowledge Discoveryhttps://scigraph.springernature.com/ontologies/product-market-codes/I18030Simulation and Modelinghttps://scigraph.springernature.com/ontologies/product-market-codes/I19000Management information systems.E-business.Electronic commerce.E-commerce.Data mining.Computer simulation.Business Information Systems.e-Business/e-Commerce.e-Commerce/e-business.Data Mining and Knowledge Discovery.Simulation and Modeling.658.4038Meier Andreasedthttp://id.loc.gov/vocabulary/relators/edtPortmann Edyedthttp://id.loc.gov/vocabulary/relators/edtStoffel Kilianedthttp://id.loc.gov/vocabulary/relators/edtTerán Luisedthttp://id.loc.gov/vocabulary/relators/edtBOOK9910254924403321The Application of Fuzzy Logic for Managerial Decision Making Processes2252204UNINA