01143nam 2200409 450 991016516040332120220520084553.0(CKB)3710000001060557(MiAaPQ)EBC4812617(MiAaPQ)EBC6991128(Au-PeEL)EBL6991128(EXLCZ)99371000000106055720170315h20172017 uy 0gerurcnu||||||||rdacontentrdamediardacarrierStrategisches marketing /von Prof. Dr. Carsten Rennhak1st ed.München, [Germany] :Verlag Franz Vahlen,2017.©20171 online resource (277 pages)Vahlen kompaktIncludes bibliographical references and index.Vahlen kompaktStrategic planningStrategic planning.658.4012Rennhak Carsten1224296MiAaPQMiAaPQMiAaPQBOOK9910165160403321Strategisches marketing2841666UNINA