02991nam 2200457 450 991016495490332120171210153350.00-226-42748-X(CKB)3710000001063989(MiAaPQ)EBC4805186(EXLCZ)99371000000106398920170303h20172017 uy 0engurcnu||||||||rdacontentrdamediardacarrierNoise living and trading in electronic finance /Alex PredaChicago, Illinois ;London, [England] :The University of Chicago Press,2017.©20171 online resource (280 pages)Includes bibliographical references (pages 253-265) and index.Introduction: the ethnography of noise in electronic finance -- Noise in financial markets -- How does one become a trader? -- Taking on the market: competitions and spectacle in trading -- Rituals and illusions of the trading screen -- Talk in trading, talk for trading, talk of trading: group communication in electronic markets -- Trading strategies -- The lives of traders -- Conclusion: bourgeois freedoms.We often think of finance as a glamorous world, a place where investment bankers amass huge profits in gleaming downtown skyscrapers. There's another side to finance, though - the millions of amateurs who log on to their computers every day to make their own trades. The shocking truth, however, is that less than 2% of these amateur traders make a consistent profit. Why, then, do they do it? In Noise, Alex Preda explores the world of the people who trade even when by all measures they would be better off not trading. Based on firsthand observations, interviews with traders and brokers, and on international direct trading experience, Preda's fascinating ethnography investigates how ordinary people take up financial trading, how they form communities of their own behind their computer screens, and how electronic finance encourages them to trade more and more frequently. Along the way, Preda finds the answer to the paradox of amateur trading - the traders aren't so much seeking monetary rewards in the financial markets, rather the trading itself helps them to fulfill their own personal goals and aspirations. -- ǂc Provided by publisher.Online stockbrokersElectronic trading of securitiesElectronic trading of securitiesPsychological aspectsInvestmentsDecision makingOnline stockbrokers.Electronic trading of securities.Electronic trading of securitiesPsychological aspects.InvestmentsDecision making.332.640285/4678Preda Alex1960-287740MiAaPQMiAaPQMiAaPQBOOK9910164954903321Noise2282539UNINA