04674nam 2200757 a 450 991015023560332120230725032329.01-283-27529-597866132752950-273-72382-0(CKB)2670000000128019(StDuBDS)AH25563625(SSID)ssj0000554655(PQKBManifestationID)12270516(PQKBTitleCode)TC0000554655(PQKBWorkID)10513703(PQKB)10518867(MiAaPQ)EBC5138789(Au-PeEL)EBL5138789(CaONFJC)MIL327529(OCoLC)1024279714(EXLCZ)99267000000012801920091202d2010 fy| 0engur|||||||||||txtccrEconomics for business5th ed. /John Sloman, Kevin Hinde, Dean Garratt.Harlow Financial Times Prentice Hall20101 online resource (824 p. )ill. (chiefly col.)Previous ed.: 2007.0-273-72233-6 Includes bibliographical references and index.Cover -- Brief Contents -- Detailed contents -- Guided Tour -- Preface -- About The Authors -- Publisher's Acknowledgements -- Part A: Business and Economics -- 1. The Business Environment and Business Economics -- 2. Economics and The World Of Business -- 3. Business Organisations -- Part B: Business and Markets -- 4. The Working Of Competitive Markets -- 5. Business In A Market Environment -- Part C: Background To Demand -- 6. Demand and The Consumer -- 7. Demand and The Firm -- 8. Products, Marketing and Advertising -- Part D: Background To Supply -- 9. Costs Of Production -- 10. Revenue and Profit -- Part E: Supply: Short-Run Profit Maximisation -- 11. Profit Maximisation Under Perfect Competition and Monopoly -- 12. Profit Maximisation Under Imperfect Competition -- Part F: Supply: Alternative Strategies -- 13. An Introduction To Business Strategy -- 14. Alternative Theories Of The Firm -- 15. Growth Strategy -- 16. The Small-Firm Sector -- 17. Pricing Strategy -- Part G: The Firm In The Factor Market -- 18. Labour Markets, Wages and Industrial Relations -- 19. Investment and The Employment Of Capital -- Part H: The Relationship Between Government and Business -- 20. Reasons For Government Intervention In The Market -- 21. Government and The Firm -- 22. Government and The Market -- Part I: Business In The International Environment -- 23. Globalisation and Multinational Business -- 24. International Trade -- 25. Trading Blocs -- Part J: The Macroeconomic Environment -- 26. The Macroeconomic Environment Of Business -- 27. The Balance Of Payments and Exchange Rates -- 28. Banking, Money and Interest Rates -- 29. Business Activity, Employment and Inflation -- Part K: Macroeconomic Policy -- 30. Demand-Side Policy -- 31. Supply-Side Policy -- 32. International Economic Policy -- Web Appendix -- Key Ideas -- Glossary -- Index.This text provides students with a balanced coverage of microeconomic, macroeconomic and international issues.The fifth edition of Economics for Business has been completely overhauled to cover the current issues facing today s business world. Up-to-date case studies covering everything from the credit crunch to the examination of specific businesses, such as Hotel Chocolat and the production of iPods, illustrate how economic theory relates to real business issues and practices. This classic and successful text combines Microeconomics, Macroeconomics, International Economics and Business Economics and Strategy in one user-friendly book and is ideal for anyone studying economics with a business perspective.Managerial economicsEconomicsukslcEconomicsBusinessCommerceManagerial economicsBusiness & EconomicsHILCCEconomic TheoryHILCCElectronic books.lcshManagerial economics.Economics.EconomicsBusinessCommerceManagerial economicsBusiness & EconomicsEconomic Theory330.024658Sloman John1947-88926Hinde Kevin1263668Garratt Dean329160StDuBDSStDuBDSStDuBDSZUkPrAHLSBOOK9910150235603321Economics for business2962340UNINA