04190nam 22007095 450 991014948140332120200630015730.03-319-40706-610.1007/978-3-319-40706-7(CKB)3710000000934279(DE-He213)978-3-319-40706-7(MiAaPQ)EBC4734189(EXLCZ)99371000000093427920161107d2016 u| 0engurnn#008mamaatxtrdacontentcrdamediacrrdacarrierFood Advertising Nature, Impact and Regulation /by Barrie Gunter1st ed. 2016.Cham :Springer International Publishing :Imprint: Palgrave Macmillan,2016.1 online resource (VII, 303 p.)3-319-40705-8 Includes bibliographical references at the end of each chapters and index.1.What are the Concerns about Food Advertising? -- 2.What is the Balance of Evidence for the Effects of Food Advertising? -- 3.What is the Potential for Exposure to Food Advertising? -- 4.Food Advertising: Informative, Misleading or Deceptive? -- 5.Does Food Advertising Influence People’s Food Preferences? -- 6.Does Food Advertising Affect People’s Health and Well-Being? -- 7.How Important are Other Factors in Understanding Consumers Responses to Food Promotion? -- 8.What Regulatory Challenges Does Food Advertising Present?This book provides an up-to-date and comprehensive review and critique of the scientific evidence concerning the prevalence, nature and potential effects of food advertising and other forms of marketing on children. There is growing international concern about the prevalence of childhood obesity and associated health problems. Poor quality diet and nutrition has been blamed. The food and soft drinks industries have been targeted in this context for their promotions of foods and drinks that are high in salt, sugar and fat content. Many of the most widely promoted and consumed food brands fail to meet recommended nutritional standards. What is the evidence for the effects of food promotions on children’s food preferences, diets and health? This book draws on evidence from around the world, reviewing the major studies before presenting a fresh assessment of the state of play. It considers also the issue of food regulation and advertising codes of practices, the need for better and relevant consumer education and socialisation about advertising and nutrition.Youth—Social life and customsMarketingWell-beingChildrenMaternal and child health servicesChildhoodAdolescenceNutrition   Youth Culturehttps://scigraph.springernature.com/ontologies/product-market-codes/411140Marketinghttps://scigraph.springernature.com/ontologies/product-market-codes/513000Child Well-beinghttps://scigraph.springernature.com/ontologies/product-market-codes/X31000Maternal and Child Healthhttps://scigraph.springernature.com/ontologies/product-market-codes/H27025Childhood, Adolescence and Societyhttps://scigraph.springernature.com/ontologies/product-market-codes/X22090Nutritionhttps://scigraph.springernature.com/ontologies/product-market-codes/C18000Youth—Social life and customs.Marketing.Well-being.Children.Maternal and child health services.Childhood.Adolescence.Nutrition   .Youth Culture.Marketing.Child Well-being.Maternal and Child Health.Childhood, Adolescence and Society.Nutrition.306.083Gunter Barrieauthttp://id.loc.gov/vocabulary/relators/aut115802AzTeSBOOK9910149481403321Food Advertising2533639UNINA