00989ojm 2200241z- 450 991014893180332120230912161814.00-00-736694-9(CKB)3710000000923433(BIP)029171151(EXLCZ)99371000000092343320231107c2010uuuu -u- -engMarketing (Collins Business Secrets)HarperCollins UKThe marketing secrets that experts and top professionals use.Get results fast with this quick, easy guide to the fundamentals of MarketingIncludes how to:* Position your product for a target market* Build a brilliant marketing plan* Create stunning branded marketing materials* Use memorable publicity to build market interest* Take advantage of new technologyMarketing 658.8Spalton Peter1451187AUDIO9910148931803321Marketing (Collins Business Secrets)3651227UNINA