02540nam 2200565Ia 450 991014529210332120230721030804.00-7494-5126-2(CKB)1000000000403840(EBL)294992(OCoLC)476061646(SSID)ssj0000361680(PQKBManifestationID)12143832(PQKBTitleCode)TC0000361680(PQKBWorkID)10353630(PQKB)11137537(MiAaPQ)EBC294992(EXLCZ)99100000000040384020061011d2007 uy 0engtxtccrInstant creativity[electronic resource] simple techniques to ignite innovation & problem solving /Brian Clegg and Paul BirchLondon ;Philadelphia Kogan Page Limited20071 online resource (192 p.)Description based upon print version of record.0-7494-4867-9 Includes bibliographical references (p. 170-171).Contents; 1 Why creativity?; 2 Creativity primer; 3 The techniques; 4 Techniques 1; 5 Techniques 2; 6 Other sources; Appendix 1 The Selector; Appendix 2 Lists for techniquesInstant Creativity is a collection of tried and tested techniques to encourage individuals and groups make the most of their creativity. It offers over seventy quick and simple exercises to help find fresh ideas and solutions to problems. It is designed for combating a lack of inspiration, for brainstorming ideas for new projects, creating a better understanding of an ongoing problem or for seeking a general direction. The range of ideas will help tap into the creative energies of any individual or an uninspired team. They are particularly useful for marketers, advertising professionals and prCreative ability in businessProblems, exercises, etcProblem solvingProblems, exercises, etcBrainstormingProblems, exercises, etcCreative thinkingProblems, exercises, etcCreative ability in businessProblem solvingBrainstormingCreative thinking658.3658.314Clegg Brian759001Birch Paul1956-1207963MiAaPQMiAaPQMiAaPQBOOK9910145292103321Instant creativity2786865UNINA