02455nam 2200565 450 991013059930332120230621141311.088-8453-540-9(CKB)3400000000020466(ItFiC)it 10825665(SSID)ssj0000464786(PQKBManifestationID)12164307(PQKBTitleCode)TC0000464786(PQKBWorkID)10425640(PQKB)24413797(oapen)https://directory.doabooks.org/handle/20.500.12854/83018(EXLCZ)99340000000002046620110314d2010 uy 0enguubu#---uuuuutxtrdacontentnrdamediancrdacarrierBrand-building the creative city : a critical look at current concepts and practices /edited by Serena Vicari HaddockFlorenceFirenze University Press2010Firenze :Firenze University Press,2010.1 online resource (162 pages) illustrations; digital, PDF file(s)Strumenti per la didattica e la ricerca ;94Print version: 9788884535245 Includes bibliographical references.The aim of this book is to contribute to a critical assessment of the literature on the creative city and to a clarification of some of the many questions that remain unanswered. It is a collection of essays which, in the first part, addresses concepts and theories of urban development, city marketing and branding, presented as a framework in which the discourse of the creative city is embedded. In the second part, four case studies of cities considered to be emblematic of cultural industries (Manchester, Berlin, Dublin, and a comparative study of Milan and London) serve to illustrate the social production of creativity in specific urban contexts.Strumenti per la didattica e la ricerca ;94.Cities and townsSociology, UrbanCultureSociologiaTerritorioCities and townsSociology, UrbanCulture307VICARI SERENAedt1365108Vicari Haddock SerenaItFiCItFiCUkMaJRUBOOK9910130599303321Brand-building3386751UNINA