00981nam0-2200337---450-99000938564040332120110630150244.0978-88-503-2734-8000938564FED01000938564(Aleph)000938564FED0100093856420110627d2009----km-y0itay50------baitaengIT--------001cyNeuromarketingattività celebrale e comportamenti d'acquistoMartin LindstromMilanoApogeo2009228 p.22 cmContiene bibl. (pp. 223-228)2001Buyologytruth and lies about why we buy14572MarketingAspetti psicologici658.8001922itaLindstrom,Martin148975ITUNINARICAUNIMARCBK990009385640403321658.8 LIN 15142BFSBFSBuyology14572UNINA