00809nam0-2200289---450-99000913572040332120100119121645.00-7656-0929-0000913572FED01000913572(Aleph)000913572FED0100091357220100119d2002----km-y0itay50------baengUS--------001yyFoundations of marketing theorytoward a general theory of marketingShelby D.HuntNew YorkM.E.Sharpe2002xv, 323 p.24 cmHunt,Shelby D.111240ITUNINARICAUNIMARCBK9900091357204033214-0-715-TI9571ECAECAFoundations of marketing theory782631UNINA