01033nam0-2200373---450-99000910393040332120100528175404.0978-88-386-6390-1000910393FED01000910393(Aleph)000910393FED0100091039320091014d2007----km-y0itay50------baitaITy-------001yyMarketingRoger A. Kerin ... [et al.]edizione italiana a cura di Luca PellegriniMilanoMcGraw-Hillc2007XXV, 592 p.26 cmDiscipline aziendaliTitolo originale: MarketingMarketing658.8Kerin,Roger A.<1947- >Pellegrini,Luca<1952- >ITUNINARICAUNIMARCBK990009103930403321AZMK29A18927DECBC62 658. 8 KER10431DAGEADECBCDAGEAMarketing55295UNINA