00836nam0-2200289---450-99000876986040332120090402124327.0978-0-13-188865-4000876986FED01000876986(Aleph)000876986FED0100087698620081202d2008----km-y0itay50------baengUSy-------001yyBest practice cases in brandinglessons from the world's strongest brandsKevin Lane KellerNew JerseyPrentice Hall2008382 p.25 cmKeller,Kevin Lane<1956- >295857ITUNINARICAUNIMARCBK9900087698604033214-0-706-TI9390ECAECABest practice cases in branding809872UNINA