00846nam0-2200301---450-99000858732040332120101215170151.0000858732FED01000858732(Aleph)000858732FED0100085873220071122d2007----km-y0itay50------baitaIT--------001yyMarketing dei serviziK. Douglas Hoffman, John E.G. Bateson, Gennaro IasevoliMilanoApogeo2007XVIII, 414 p.24 cmHoffman,K. Douglas147405Bateson,John E. G.147404Iasevoli,Gennaro89400ITUNINARICAUNIMARCBK9900085873204033214-0-698-TI9147ECAECAService marketing24243UNINA