00876nam0-22002891i-450-99000679698040332120001010000679698FED01000679698(Aleph)000679698FED0100067969820001010d--------km-y0itay50------baitay-------001yyCompetitive marketing strategy for Europedeveloping, maintaining and defending competitive advantageLindenBrown and Malcolm H.B. McDonaldLondonMacmillan1994.XII, 372 p.23 cmBrown,Linden251789McDonald,MalcolmITUNINARICAUNIMARCBK990006796980403321VI H 39523726FSPBCFSPBCCompetitive marketing strategy for Europe635678UNINAGEN01