00783nam0-22002771i-450-99000384294040332120040527090552.00-333-79319-6000384294FED01000384294(Aleph)000384294FED0100038429420030910d2000----km-y0itay50------baengGBMarket-driven managementstrategic and operational marketingJean Iacques LambinHounmillsMacMillan Press2000XXVIII, 737 p.24 cmLambin,Jean-Jacques79664ITUNINARICAUNIMARCBK9900038429404033214-0-631-TI7440ECAECAMarket-driven management24195UNINA