01041nam0-22003611i-450-99000378647040332120061017124550.00-8039-8391-3000378647FED01000378647(Aleph)000378647FED0100037864720030910d1991----km-y0itay50------baengy-------001yyPromotional Cultureadvertising, ideology and symbolic expressionAndrew WernickLondonSAGE1991 (2. rist. 1994)ix, 208 p.fig., ill.23 cmTheory, culture & societyPubblicitĂ Aspetti socialiPubblicitĂ  e culturaComunicazioneAspetti sociali659.1042302.2306.4Wernick,Andrew115574ITUNINARICAUNIMARCBK990003786470403321659.1042 WER 15649BFSBFSPromotional culture417515UNINA