00921nam0-22003131i-450-99000288638040332120110519190824.00-8442-3454-0000288638FED01000288638(Aleph)000288638FED0100028863820030910d1993----km-y0itay50------baengUSAMA handbook for customer satisfationresearch, planning and implementationAlan DutkaChicagoAmerican Marketing Association1993viii, 231 p.24 cmStatistica aziendaleControllo di qualità e affidabilità658.812Dutka,Alan116329ITUNINARICAUNIMARCBK990002886380403321XVII-C-1236084MASMASAMA handbook for customer satisfation416531UNINA