00779nam0-22002891i-450-990002852360403321000285236FED01000285236(Aleph)000285236FED0100028523620000920d1992----km-y0itay50------baENGMarketing scales handbookGordon C.Bruner, Paul J.Hensel.-ChicagoAmerican Marketing Association1992IIX1315 25Bruner,Gordon C.116191Hensel,Paul J.ITUNINARICAUNIMARCBK9900028523604033214-1-384-TI4643 DEAECAECAMarketing scales handbook418449UNINAING01