00761nam0-22002531i-450-990002802720403321000280272FED01000280272(Aleph)000280272FED0100028027220000920d--------km-y0itay50------baENGInterdisciplinary Contributions to Marketing Management.by Lazer W. Kelley E.J.MichiganBureau of Business Researchs.d.Lazer,William112797Kelley,Eugene J.ITUNINARICAUNIMARCBK9900028027204033213-6-2---BISITAECAECAInterdisciplinary Contributions to Marketing Management422093UNINAING01